Drive impactful advertising campaigns, blending creativity with analytics to staff the organization and inspire global missionary engagement.
Join our team as an Advertising and Marketing Specialist, where your creativity and strategic vision will drive impactful campaigns across various platforms. Collaborate with stakeholders like Human Resources, Mobilization and Content to execute compelling pay-per-click advertising on Google AdWords, Bing and Facebook, alongside captivating video ads on YouTube and TWR.org. Craft engaging web articles and print/digital ads, design eye-catching display materials, and manage radio and social media promotions, including live coverage at major events. Utilize your skills in graphic design, web applications, Google AdWords, and video editing to deliver results-driven campaigns. This role offers a dynamic blend of creativity, strategy, and impact, making it a perfect fit for a passionate missionary looking to make a difference.
Please note: This position is a supported/sponsored missionary role (not a direct hire opportunity), so the approved candidate would need to develop a team of partners to provide financially for their full salary and benefits. We provide training, resources and coaching to help missionaries reach these financial support goals. To learn more about raising support, please see our FAQs.
This role may also be fulfilled on a volunteer basis.
Advertising and Marketing Specialist: Cary, NC (USA) or Remote: Role Summary
Our Marketing and Communications team is looking for a missionary or volunteer to serve as Advertising and Marketing Specialist, using their advertising, video and graphic design skills to share the work the Lord is doing through TWR.
Responsibilities:
Pay-per-click advertising
Google AdWords campaigns with conversion tracking and analytics
Bing ads with conversion tracking and analytics
Facebook ads
Video advertising
Video ad production
YouTube ads
TWR.org ads
Web articles
Like Engineers make great missionaries
Print and digital advertising for:
Alumni magazine and newspapers
Mission conference brochure ads
Magazines and blogs
Display materials
Banners
Table Runners
Radio advertising
Promos
Social media
Instagram, Facebook, LinkedIn, etc. posts
Attending and running the social media during large missions events (CrossCon, Urbana)
Reports and ROI analytics for leadership and advertising budget management
Qualifications and Skills:
Basic graphic design skills
The ability to configure web-based applications
Some experience with Google AdWords
Basic video editing
