TL;DR
Context is launching the first AI‑native office suite this June. We’re seeing incredible market pull. Backed by Lux Capital ($11M Seed at $70M val) and partnered with Qualcomm, we need a creative, data‑obsessed Growth Marketer to turn our PLG engine into rocket fuel—going from post‑launch ARR → $XX M+ in the next 18 months.
If you’ve scaled B2B/prosumer SaaS products used by product & knowledge‑worker teams, love rapid experiments, and thrive where brand, product, and revenue meet, let’s chat.
Why Context?
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Hyper‑viral product: Slides & docs exported from Context carry a smart watermark—each deliverable seeds new sign‑ups.
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Enterprise pull: Beta adopted by teams at F100; inbound from Big‑4 consultancies + gov agencies.
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Unmatched tech: Graph‑based Context Engine + agent workflows erase 5% of global GDP lost in rote office work.
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Elite team: 10 engineers from Stanford, Tesla Autopilot, Microsoft Research, etc.; ex‑HeyGen Head of Growth
Scope of the Role
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Acquisition strategy — Architect multi‑channel campaigns (SEO, paid search/social, communities, influencer, E2E launch stunts) to turn waitlist into active WAUs and net‑new leads.
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Content & narrative — Craft punchy threads, case studies, teardown videos, and product tours that make Context the de‑facto reference for “AI slides & spreadsheets done right.”
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Growth experimentation — Run weekly A/B tests on onboarding flows, pricing pages, and viral loops. Own the growth backlog, measurement, and post‑mortems.
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Product‑led loops — Partner with Engineering/Design to optimise in‑product prompts, share links, and referral rewards that compound usage.
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Lifecycle & monetisation — Build email/drip + in‑app messaging that converts free → paid and expands seat count inside orgs.
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Marketing ops — Stand up the growth stack (GA4, HubSpot, Segment, Amplitude, Clearbit, Supermetrics) and own attribution dashboards.
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Cross‑functional force‑multiplier — Sync with Enterprise Sales to surface intent signals; feed Customer Success with engagement insights; loop learnings into product roadmap.
You’ll succeed here if you
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Have 2–5 yrs in high‑velocity B2B SaaS or PLG motion (Cursor, Notion, Figma, Linear‑style pace).
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Comfortably move from SQL sheets to copy decks to Loom demos in a single morning.
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Treat experiments as code: hypothesise, ship, analyse, repeat.
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Understand the psyche of PMs, analysts, consultants, and can speak their language.
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Thrive in 0‑to‑1 ambiguity and love owning metrics top‑to‑bottom.
Bonus points
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GTM experience for developer‑adjacent tools or AI infrastructure.
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Ran community‑led programs (ambassador, champions, hackathons).
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Fluent in basic front‑end tweaks (HTML/CSS/React) to unblock yourself.
Compensation
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Competitive base + performance bonus
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Meaningful equity (early hire)
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Full health, dental, vision • 401(k) match
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Quarterly growth budget for courses, conferences, and side experiments
Shoot an intro + best growth wins (dashboards, campaigns, posts) to [email protected]. We respond within 48 hours.
