Join our dynamic team as a Paid Media Manager and take your career to the next level! We’re seeking a highly skilled and motivated individual to lead our paid media efforts, specializing in Facebook and Google Ads. As a key member of our team, you’ll have the opportunity to work remotely with flexible hours, collaborating with a talented group of professionals who share your passion for marketing and innovation.
At our company, we empower lawn, landscape, and outdoor living businesses to achieve stability, growth, and lasting success through our specialized marketing systems. As an industry leader, we’re committed to delivering exceptional results, fostering meaningful relationships, and driving the landscape industry forward through education and strategic partnerships.
Benefits and Perks:
- Premium medical insurance (100% company-paid for Platinum level)
- 50% company-paid dental premium
- Optional vision insurance
- Paid training and professional development
- Snack, coffee, and tea subscriptions
- 10 paid holidays and 15 PTO days (increasing to 30 days)
- Flexible working hours and 401k with 100% match on the first 3% of compensation
- Branded company swag and opportunities for growth and advancement
Key Responsibilities:
- Lead and manage paid media ads for clients, focusing on lead generation and campaign optimization
- Collaborate with team members to improve landing pages, ad copy, and overall campaign performance
- Conduct research, analyze data, and identify areas for improvement
- Develop and share new ideas for creative audience building and ad targeting
- Set goals, develop plans, and analyze results for accounts with low leads or poor performance
- Stay up-to-date with the latest paid media platform updates and best practices
Tactical Responsibilities:
- Create and manage campaigns, ad sets, and ads on Facebook, Google, and LinkedIn
- Write compelling ad copy and create graphics using Canva
- Develop and share new ideas for ad targeting and audience building
- Analyze data, identify issues, and come up with solutions
- Conduct research, prepare reports, and update team members on campaign performance
Requirements:
- Excellent communication and copywriting skills
- Experience with Facebook and Google Ads (LinkedIn Ads experience a plus)
- Organizational and time-management skills
- Technical and computer skills (Slack, HubSpot, Asana, Zoom, etc.)
- Drive, self-motivation, and a willingness to learn and grow
Measurable Areas of Success:
- Create and maintain successful campaigns with conversions and leads
- Accurately describe headlines, text, and extensions
- Promote services and areas important to clients
- Live our values by partnering with team members, being dependable, and driving results
- Meet deadlines and communicate proactively
Don’t Hesitate, Apply! If you’re a motivated and talented individual with a passion for paid media and marketing, we want to hear from you! Submit your application today and take the first step towards an exciting and rewarding career with our team.