About the position
Responsibilities
• Lead the development and execution of collectibles social strategy end to end for both paid and organic social.
• Lead influencer marketing for collectibles social.
• Stay ahead of the curve with trends, platform updates, and standard processes, continuously pushing innovative ideas and test/learn campaigns.
• Establish and enforce social media channel standard processes to drive engagement and growth.
• Be an analytics expert, using data to make informed, actionable decisions and optimize social strategies and tactics.
• Lead projects end-to-end, working with multiple partners to ensure clarity, alignment, and timely execution.
• Collaborate with cross-functional teams such as Brand Marketing, Media Planning, Communications.
• Manage relationships with external agencies.
Requirements
• 6+ years of experience in social media management, ideally within the commerce space.
• Proven track record of leading social media campaigns, managing budgets, and driving measurable results.
• Demonstrated experience leading influencer marketing programs, from strategy to execution, to overall drive success based on campaign objectives.
• Expertise in platform standard processes, content creation, and social media tools/technologies.
• Strong analytical skills with a focus on data-driven decision making.
• Leadership experience in guiding projects from start to finish, managing partners and achieving goals.
• Ability to collaborate & partner with extensive list of cross-functional teams including Brand Marketing, Media Planning, Comms and Growth to plan, implement, measure and present campaign / owned social strategy performance.
• Knowledge of paid and organic social media campaigns.
Nice-to-haves
• Knowledge of collectibles enthusiasts is a plus, but not required.
Benefits
• 401(k) eligibility
• various paid time off benefits, such as PTO and parental leave
