Wells Fargo is in search of a Lead Analytics Consultant in Consumer & Small Business Banking (CSBB) offering insurance for Branch Banking, Chief Customer Office, CSBB Control, CSBB Diverse Customer Segments, CSBB Operations, CSBB Strategy & Transformation, Consumer Marketing, Deposit Products Group, and Small Business. The CSBB Marketing Sciences crew has a completely unique and thrilling possibility for a Lead Analytic Consultant to assist us gain and keep the best ranges of quality, reliability, and accuracy as we increase new and thrilling analytic capabilities. This position is a part of the wider crew, which offers insights to tell our commercial enterprise/customer advertising and marketing method to degree and optimize advertising and marketing campaigns aimed toward obtaining new clients and deepening relationships with current clients.
In this position, you will: - Lead the method improvement and determination of notably complicated and particular demanding situations requiring analytical software of enterprise strategies and superior mathematics
- Deliver answers which might be long-term, and large-scale, and require vision, creativity, innovation, superior analytics, and coordination of notably complicated activities
- Lead tasks, analyses, and alertness of strategies throughout the advertising and marketing organization
- Contribute to the definition and consensus of achievement measures throughout CSBB Marketing
- Collaborate with Marketing analytics groups to outline analytic functionality necessities and validate technical strategies
- Apply superior analytical strategies to plot answers for strategic Marketing analytics capabilities
- Establish standardized statistics methods and measures throughout marketing campaign kinds and channels to summarize inflight marketing campaign overall performance for intake of advertising and marketing companions and advertising and marketing/analytic management
- Collaborate with the commercial enterprise intelligence crew to create computerized scorecards/dashboards to aid marketing campaign size
- Achieve consensus on incremental effect methodologies, and include them in advertising and marketing go-back size methods
- Utilize the expertise of the commercial enterprise, clients, and merchandise to conceive and sell extra functions and capabilities
- Document the necessities and scope for analytic functionality tasks and collaborate with the Analytic Enablement crew to increase and execute plans to gain them.
- Proactively control troubles and venture risks
- Bring a consulting, solution, and servicing attitude to our commercial enterprise companions.
- Excel at trouble fixing
- Provide have an effect on and management withinside the identity of recent equipment and strategies to investigate statistics
- Ensure adherence to compliance and criminal rules and rules on all tasks managed
- Provide updates on venture logs, month-to-month finances forecasts, month-to-month newsletters, and operations reviews
- Assist managers in constructing quarterly and annual plans and forecast destiny marketplace studies desires for commercial enterprise companions supported
- Strategically collaborate and talk over with peers, colleagues, and mid-stage senior managers to clear up troubles and gain goals
- Lead tasks, and groups, or function as a peer mentor to staff, interns and outside contractors
Required Qualifications - 5+ years of Analytics experience, or equal validated thru one or an aggregate of the following: work experience, training, navy experience, education
- 3+ years of experience in the use of SAS and SQL languages for database access, statistics retrieval, and analysis
Desired Qualifications: - 3+ years of experience operating with Hadoop
- 2+ years of experience with statistics and analytics in Banking and Financial Services enterprise, in particular with Consumer Deposits merchandise and services
- Extensive expertise and information of studies and analysis
- Strong analytical talents with excessive interest in elements and accuracy
- Strong verbal, written, and interpersonal conversation talents
- Experience with Python and R
- Experience with Google Analytics
- Experience with Alteryx
- Experience in the size of advertising and marketing effect on commercial enterprise results
- Experience operating immediately with Marketing companions to installation a success marketing campaign strategies
- Test Design experience in phrases of marketplace to marketplace, statistically massive sizing, and put up marketing campaign analysis
- Demonstrated capacity to prioritize successfully and research fast in swiftly converting surroundings and feature efficaciously beneath neath brief deadlines
- Strong trouble-fixing talents with an experience of urgency
- Organized and element-oriented
- Ability to work cooperatively as a part of a crew, in addition to independently (with restrained guidance)
- Creative philosopher capable of joining analytics with commercial enterprise results
- Experience operating with Digital Marketing systems and statistics sources (together with Google Cloud, Doubleclick, Adobe Analytics, etc.) and/or experience operating with list-primarily based totally concentrated on Direct Mail campaigns
Pay Range $35.00 - $55.00 hourly Apply!